Self-adjusting Beauty Filter Effect:
Brighter and more luminous skin controlled with lighting powder and color matching according to the skin tone
A lighting powder that brightens the skin as if in a spotlight : Translucent lighting powder transmits or reflects light to correct the skin tone. This is different from the skin tone correction of previous makeup base products that are simple and thick. The lighting powder clearly expresses the foundation color by giving off a transparent radiance and gloss through light reflection.
A specialized color system to express a lively complexion as if a filter is applied : The effect that brightens a dull complexion has been realized by developing a specialized color that can give a lively complexion on various skin tones.
Makeup boosting effect from various angles. Excellent adhesion power against breakage, dryness, darkening and sloppiness Offering steady brightness
HERA Magic Starter improves makeup longevity through a magnetic effect that holds makeup tight using the fix effect powder. The makeup stays as moist and smooth as when it was applied in the morning with a clean coverage and dewy, bright finish.
Moisturizes and smoothens the skin for effective makeup blending. For that ideal, deeply moisturized and firm skin that blends well with makeup
The fresh and light essence texture consisting of the trehalose component is immediately felt on the skin. The moisture wax maintains deep moisture for a long time. The European chestnut extract tightens the skin and boosts it into a firm and well-polished complexion that blends well with makeup.